Each quarter the AICPA posts the results of the AICPA/UNC Kenan-Flagler Business and Industry Economic Outlook Survey. The survey was conducted of AICPA Business and Industry members between January 28, 2009 and February 12, 2009 and had 1,183 respondents. Most of the respondents are CFO’s and controllers from privately owned companies.
There have been significant changes in the attitudes of the respondents toward the outlook for 2009 and 2010. According to the respondents they don’t expect an upswing in the economy until the first quarter 2010.
To see a video of the analysis of the survey presented by accounting professor Mark H. Lang of UNC’s Kenan-Flagler Business School click here.